iNet Marketing Provide a Transparent PPC Solution
Our advertising campaigns focus on the big three search engines: Google, Yahoo and MSN. This not only gives you 98%
coverage of online search but also allows us to capitalise on the strengths of each search engine.
Our pricing structure is refreshingly simple. We charge a one-off set up fee coupled with a fixed price monthly
management-only fee. With no contracts, no minimum spends and we don't add on costs per click.
Within your budget we orientate our campaigns to measure and drive the cost per sale or lead offering you greater
return on investment (ROI). Our custom reporting allows you to easily monitor the performance of your campaign.
Our advertising solutions include
Campaign Construction
- Google, Yahoo and MSN campaign each with controlled daily budgets
- Each campaign containing multiple tightly focused Adgroups based around product, assigned to unique landing page
- Effective ad copy writing within search engine guidelines
- Extensive keyword phrase research and selection
- Full use of keyword match types and other techniques
- Unique content network solution
- Conversion tracking code added to your website
Bid management
- Daily bid check and adjustment
- Keyword controls to attract visitors on popular phrases without incurring high costs
- Keyword targeting strategies for potential customers, while dissuading non-performing visitors
Tracking & analysis
- All keywords and actual cost per click recorded
- PPC visitors tracked across website
- Record quantity and value of multiple actions such as purchase, sign up, contact us
- Ongoing keyword research
Reporting
- Detailed comprehensive monthly performance reports
- Reports include an executive summary of campaigns, and detailed information for Adgroups and keywords
